About Passion Homes
A custom home builder in Norman, Oklahoma — founded by people who went through the home building process as clients first, and decided it could be done better.
Our Origin
The story starts with a Broken Promise. We were expecting trustworthiness, professionalism, and high-end craftsmanship. Instead, we were left schemed, and without the perfect house we desired. We had to take the project into our own hands.
What stuck with us wasn't mistakes. Mistakes happen on every job site in America. What stuck with us was the silence around it — having to chase down our own builder to get the job done right.
So we started Passion Homes in 2021 with one rule we wrote down before we wrote a business plan: the homeowner never has to ask what's happening with their house.
How We Work
If something changes on your build, you find out from us before you find out from the job site. Delays, costs, decisions — you get the call, not the surprise.
Choices that are yours to make stay yours to make. We'll bring you options and an honest recommendation. We won't make the call for you and tell you afterward.
Every home we put up in the Oklahoma City Metro is one we'd be comfortable moving our own family into. That's the only quality standard we've ever needed.
Who You'll Be Working With
Founder
Bo spent 20+ years as a licensed electrical contractor working inside other builders' homes. He learned who cuts corners behind drywall — and founded Passion Homes to build the way he always thought it should be. After being left in the dark by our contractor, Bo's experience in every trade thereof gave him the unique ability to personally take up the role as general contractor for his own home.
Co-Owner
Jeremiah Snellbaker is a co-owner of Passion Homes with 25+ years of hands-on experience accross new construction, commercial work, residential renovations, and custom woodworking. He specializes in custom cabinetry and trim elevating every space. One of his most stand-out projects being custom woodwork at the historic First National Center in downtown Oklahoma City.
Marketing
Braiden Johnson leads marketing for Passion Homes, managing the website, digital presence, and project photography. He writes the content, builds the pages, and photographs the work. The standard he holds himself to is the same one the crews hold on site: what we say we do is what we actually do, and nothing goes up that we can't back in person.
The Experience Behind It
The hands building your house have been doing this a long time.
Bo has spent his career as a licensed electrical contractor wiring homes across central Oklahoma — which means he has seen what gets buried behind drywall when nobody is watching.
You deal with Bo and Jeremiah directly. No rotating project manager, no messages relayed through someone who wasn't there.
Coverage carried on every project from the first stake in the ground to the day you get the keys.
Locally owned. You can drive past our job sites, and we'll still be running into you at the grocery store in ten years.
Service Area
Being local isn't a slogan for us. It means you can drive by our job sites, and it means we're still going to run into you at the grocery store in ten years. That tends to keep a builder honest.
Looking Forward
We have a clear idea of how a home should get built and how a homeowner should get treated — and we're holding to it on every project, one home at a time.
No pressure and no pitch — just a conversation about what you're picturing and whether we're the right fit to build it.
Common Questions
Passion Homes was founded by Bo Johnson in 2021. After a few years, plans for Passion Homes solidified in 2026, and both Bo Johnson, and Jeremiah Snellbaker brought up the company as co-owners to what it is now.
Yes. Passion Homes is locally owned and operated in Norman, Oklahoma and its surrounding areas in the Oklahoma City Metro.
Norman and the surrounding central Oklahoma communities, including but not limited to Moore, Oklahoma, Edmond, Midwest City, Newcastle, Blanchard, Yukon, Shawnee, and Purcell.
Passion Homes was founded in 2021, and brought up in 2026 by families with over 20 years of hands-on experience in the residential trades.
Clear communication at every stage.
Built with precision and care.
On time, on budget, every time.